Monthly Archives: December 2011
As I sat wondering what to write about today, I decided to offer a little encouragement for those, like myself, who lost their jobs this year. Being laid off is not a judgment on your professional abilities. It is not an indication of your value in the marketplace it really is “Just Business.” Your ability to understand that is what makes you valuable to another company. I know it is stressful and worrying. It makes you anxious and self-conscious but this too shall pass. For me it clouded my other achievements throughout the year. To finish my MBA yet be unemployed is nerve-wracking. I had hoped to transition from one industry to the other seamlessly.
God had other plans for me. I was able to spend the summer with my children, finish school and take many camping trips. If you know me, you know I love camping! I was able to share this joy with my children who actually cried when we packed up the pop-up for the winter. I had plenty of time to think and focus on what was important to me for my next job and focus my strength on making these contacts. I really believe that we have not because we ask not. Partly because we don’t know what to ask for or what we truly want. I spent the last six months making a list for 2012.
Here’s my list:
1. To stay in Minnesota
I want to raise my children here. We are close to extended family and all the activities we enjoy are here. My husband grew up here.
2. Transition to business but stay creative
While I possess business acumen, I am an artist first. I am a visually stimulated human.
3. Share my knowledge and learn from others
I have always enjoyed working with people and helping them achieve their goals. I always wanted to be the type of boss I wanted to have.
4. Problem solving is key to my success
I love a good puzzle it keeps my mind sharp and I actually get a little giddy inside when I figure out a stumper!
5. Keep my schedule family friendly
My days of waiting until the FULL LID goes on at the White House are over!
Seems simple doesn’t it? But it was a lot longer in June and a lot more confused. I needed the time to sift through the basics. Sure compensation is important but remarkably, it was not in my top five. It is a negotiating point to get to the top five. So now, I know what I want and in 2012 and I intend to get it!
What do you really want? What are your negotiable points? What are your top five “must haves?” I assure you that when you were laid off there were at least five goals the business wanted to meet by laying you off. So don’t be bitter this new year, be prepared and know what you want. I wish you your list in 2012.
While there are several more expensive programs out there for screen casting, I found that TechSmith’s Jing and Jing Pro are the most cost-effective. This is especially true if the tutorial or presentation you want to create is shorter than 5 minutes or can be broken up into 5 minute segments. Jing is free, while Jing Pro is about 15 dollars for the year. I use this to teach software to my online students for InDesign and PhotoShop as It allows them to watch the tutorials as many times as they need to learn a specific technique. They are not polished by any means, and I hate the sound of my voice, but they are effective in quickly sharing. I use the 5 minute time limits as a way to bridge moving from PhotoShop to InDesign. I then host them from screencast.com so that they play on all computers in the same clean viewer that works on any platform. Again this is a free basic service and 10 dollars a month for more reliable bandwidth. This would be great for sharing group presentations or sending a presentation that does not have to be simulcast. I’ll share a couple but no laughing! OK you can laugh a little. I’m starting to sound like a Minnesotan!
You remember when applying to college you had that one school that it might be a stretch to get into but If you were accepted you knew you’d rise to the occasion? OK so now focus that feeling toward the job you know you’d rise to the occasion for. What is it? Have you set your sights on it? Why not? While reading another of my favorite business author Daniel H. Pinks’ books “Drive.” In the book, Pink talks about the intrinsic motivators that drive people to be successful. The carrot and stick approach as he calls it is so “2000 and late.” Intrinsic motivators are how to inspire your staff, and yourself. So that same feeling you had about your reach school is what will compel you to rise to the occasion at your reach job. Ok I’m over simplifying but I challenge you to read the book, define your reach job and set your sights on it. You’ll rise to the occasion.
If you know me, you’ve met her. You either have eaten her recipes, or received her wisdom when you asked my advice. Mom loved Christmas. Even more she loved being with her family and friends for holidays. Losing her has taught me so much about what is important in life. She was an excellent communicator and, like her daughter connected with people for life. She opened her heart and her home to everyone she knew. She is responsible for all the best parts of me. I invite you to learn a little more about her life and the importance of life planning in a documentary that airs on TPT and Minnesota public television, tonight at 7PM CST. If you’re not in Minnesota, you can watch it here.
As we gather with family and friends, this season. I ask you to make an appointment with each other to talk about your wishes for end of life care. Don’t do it now and spoil the mood, but make the appointment. It is so important. I wish you all a peaceful and wonderful holiday season. –Your friend, Hillery
In this era of tight budgets creative directors are challenged with how to get projects photographed on a budget. There is always stock art but that doesn’t work if you need your own products or people photographed. Local freelancers are a great way to get agency quality photography without paying for the agency overhead and someone’s Christmas bonus. There are downsides to hiring a freelancer. The first of course is hiring a good one for your needs. I can help with that, as I have an extensive list of contacts all across the country. That’s a perk of having been an AP photographer. The second is the astronomical cost of photo and studio equipment for photographers, who are great but don’t have all the gear they need for your job.
“Well, I’m here to tell you, there’s something else”…. A place that will help recreate the light of the sun. No not the after world, but I do love that Prince Song! Lensprotogo. Gone are the days of having to give up your first-born and a huge deposit to rent gear! You only pay for your rental and the rates are extremely reasonable. I rented a new d7000 for 6 days for 137.00 dollars. It arrived on time in a pelican case for protection and even included a Tootsie roll pop! The only issue I had was they sent one lollipop and I have two little girls. Apart from the sibling wars. I couldn’t ask for any better customer service or pricing.